About Timothy Tamothy
When I was 13 in business class, I designed and came up with a (fictional) business idea alongside my five other teammates. Named after Tim-Tams (the well-known Australian chocolate brand, as well as the name of one of our team members...), Timothy Tamothy is a chocolate company that sells mental and physical health-boosting chocolates - primarily to teenagers and adults that struggle with life.Our team devised mockup product designs and a business pitch deck, complemented by a e-commerce website designed by me.
Product Designs
Mockup product packaging for white, milk and dark chocolates were designed by me.
Each chocolate would come with a specific mental or physical functionality: anti-depressants, fat loss, anti-anxiety, confidence, intelligence, temporary memory and stamina.
Furthermore, seasonal flavours - Mint and Summer Berries - were designed as a seasonal marketing strategy.
Business Pitch Deck
Executive summary
About the company
Strategy
Selected slides from a business pitch deck for Timothy Tamothy, included to show early instincts for narrative structure, market thinking, and strategic framing.